Wednesday, October 12

Wk2 Reading (VOIP)

"How the internet killed the phone business." The Economist. Sept. 15th, 2005.

It seems increasingly apparent that the digital business landscape seems to be laid with land mines in the form of obsolencence. Without vision you are a techno-has been. Without foresight and the willingness to know when you must change you will lose market share, market value and out yourself out of business.
The voice-over IP industry, which just barely exsists will most likely cause the traditional telephone industry re-evaluate. But, there is no room for stuborn business practice in the digital media world.
Again with VOIP, it's amaizing that such a small company like Sype can get such a huge bid, but this is an aknowledgement that there is a lot of foresight going on. First of all, Skype's gamble to start it's service, and Ebay's gamble to purchase it. Yeah, there is a lot of buying (and existing) 'on-margin' going on here. But in this industry that seems to be a necessary risk.
I always love to see the big companies outdone by a small more limber, fast acting company. That's true capitalism. But, I suppose so it buying them up and adding them to the conglomerate.

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